Almarai tops food companies as the healthiest brands for 2021 in the UAE
Almarai Company topped the international food companies in the latest YouGov ranking for the best health brands in 2021 in the United Arab Emirates. Almarai scored 47.3, and the list included many international companies.
The ranking is based on YouGov BrandIndex score, which measures the overall brand health to indicate its success by calculating the average score of the impression, quality, customer satisfaction, recommendation, and brand reputation collected by the BrandIndex.
“For the third year, Almarai ranked among the best and healthiest brands in the UAE, and we are pleased with this ranking as it confirms the strength and the success of our brand,” said Abdullah Al-Otaibi, Head of Corporate Communication and Public Relations at Almarai.
Almarai had topped the BrandIndex list for many years, which are 2015, 2016, 2017, and 2018. This ranking came because of the positive brand image Almarai has in the minds of the consumers locally, regionally, and globally.
It is worth mentioning that Almarai is the largest producer and distributor of food and beverages in the Middle East and the world’s largest vertically integrated dairy company. More than 40 million consumers consume its products in the Arab Gulf region, Egypt, and Jordan.